Landmark Cinemas Partners with Atom Tickets to Bring First-of-its-kind Social, Mobile Ticketing Experience to Canada
Innovative Mobile Ticketing App Offers Movie-Goers
Ability to Buy Tickets, Invite Friends and Order Concessions before Arriving at the Theatre
TORONTO – April 11, 2016 – Atom Tickets and Landmark Cinemas today announced that Atom Tickets’ first-of-its-kind, theatrical mobile ticketing platform and app is available in all Landmark Cinemas across Canada. To celebrate Atom’s arrival in Canada, everyone’s first ticket to the movies will be free for the entire month of April at all Landmark Cinemas.
The new social, mobile ticketing platform is designed to make movie-going simple. Movie fans can use the app to purchase tickets and concessions, coordinate and invite friends without having to pay for them and skip the lines at the theatre, all without incurring additional usage fees. The free app is available at both the Apple App Store and Google Play.
“We are excited to launch Atom Tickets throughout Canada in partnership with Landmark Cinemas. Together, we’ll improve the overall movie-going experience with ease and convenience,” said Matthew Bakal, Atom Tickets co-founder and executive chairman.
“Atom’s easy and hassle-free process to purchase tickets and concession items in advance, with the added bonus of skipping the lines once you arrive, makes going to the movies as much fun as a great flick,” said Bill Walker, chief operating officer of Landmark Cinemas.
“Atom Tickets will give Canadians a new way to enjoy the movies before they even arrive at the theatre,” said Ameesh Paleja, Atom Tickets co-founder and CEO. “Atom Tickets’ one-of-a-kind social features allow movie fans the ability to effortlessly plan a night out at the movies and make it a shared experience for all.”
Atom has made the “first ticket free” offer available for the entire month of April in every market that has a Landmark Cinema including: Vancouver, Edmonton, Kitchener/Waterloo, Whitby, Ottawa, Winnipeg, and St. Catharines. Atom Tickets made its Canadian debut last month at Landmark Cinemas in Calgary.
For consumers, Atom Tickets reimagines the most convenient way to plan a night out. The app provides relevant reviews, trailers and synopses information to help users make a decision on what to see. Then, with a few clicks, movie-goers can seamlessly invite friends to the same show and order tickets and concessions to skip all the lines in the theatre. Upon arrival, consumers redeem their tickets by simply scanning their QR code at tablets located at the usher and concession stands in the theatre. For Canadian movie-goers, there are no fees, no paper tickets and no IOU hassles.
ABOUT ATOM TICKETS
Atom Tickets is the first-of-its-kind theatrical mobile ticketing platform. Through its patent-pending recommendation and personalization technology, Atom Tickets enables consumers to instantly search movies, invite friends, buy tickets, concessions and more. The platform’s innovative targeting capabilities and data analysis maximize revenue opportunities for studios, exhibitors and brands. The free app is available at the Google Play Store and the Apple App Store. For more information please visit www.atomtickets.com.
ABOUT LANDMARK CINEMAS
Landmark Cinemas Canada is the second largest motion picture theatre exhibition company in Canada, and 10th largest in North America. Landmark Cinemas owns and operates 46 theatres with 312 screens, including five IMAX®, four 'Extra' and the new extra-large 'Xtreme' screen theatre, featuring the first installation in Canada of Barco's Auro 11.1 3D immersive sound. Landmark Cinemas provides state of the art digital movie going experiences, including the best box office hits and alternative content.