Atom Tickets Strikes Deal with Cinema Giant, Cinemark
SANTA MONICA, Calif. -- May 28, 2019 -- Atom Tickets, the social movie-ticketing platform, announced today it has partnered with Cinemark (NYSE: CNK) to expand its national theater footprint. Cinemark is the third largest national exhibitor in the U.S. and adds more than 4,500 screens at 340 locations to the Atom Tickets network, which now covers over 26,000 screens. The Cinemark deal brings increased screen count in key markets such as Dallas, Houston, San Francisco, Sacramento and Denver.
The company expects to have Cinemark locations live on the Atom app and website by mid-summer. Movie fans will be able to book tickets through Atom for any Cinemark location while enjoying all the benefits of Atom’s convenient social ticketing platform, including reserving seats in advance of any movie for themselves and their guests; inviting friends via contacts; quickly checking-in for movies using a mobile device and eliminating the need for paper tickets.
“We’re thrilled to have Cinemark as our newest exhibitor partner to satisfy the significant consumer demand for this chain of theatres on the Atom platform. We know this partnership will deliver an even better user experience when hundreds of Cinemark locations appear in the Atom app,” said Matthew Bakal, Chairman and Co-Founder of Atom Tickets. “Cinemark is an innovative leader in the exhibition industry and we’re excited to partner with them to grow their audience and attract more guests with digital ticketing.”
“Our first priority is to make purchasing tickets as seamless as possible for our guests,” said Mark Zoradi, CEO, Cinemark. “Through our partnership with Atom Tickets, Cinemark’s customers will now have even more opportunities to easily access tickets to every must-see movie.”
In just over two years since its national launch, Atom Tickets now has:
- 6 million monthly unique visitors to Atom Tickets (Atom internal data, app and web)
- 80% of Atom’s web audience unduplicated from another leading movie ticketing site*
- Over 60 leading exhibitors on its platform, including 7 of the top 10 U.S. exhibitors
Cinemark joins an impressive list of Atom Tickets theater partners that includes AMC Theatres, Regal Cinemas, Harkins Theatres, National Amusements’ Showcase Cinemas, CMX Cinemas, Landmark Cinemas of Canada, Studio Movie Grill, Malco Theatres, Landmark Theatres, ArcLight Cinemas, and Larry H. Miller Megaplex Theatres, among others.
*Source: Comscore Media Metrix® Multi-Platform, Audience Duplication, Custom Entity Comparison for AtomTickets.com and Fandango.com, April 2019, U.S.