Years after being ousted from the franchise he helped create for Paramount Pictures, Jason Blum and his Blumhouse Productions are back for more Paranormal Activity.
Paramount’s Studio Chairman and CEO Jim Gianopulos surprised CineEurope attendees Wednesday by announcing the next installment in the lucrative, low-budget horror series.
“We are partnering with uber horror producer Jason Blum to bring a new installment of Paranormal Activity,” Gianopulos said. The most recent entry in the franchise was 2015’s The Ghost Dimension, which was met with franchise fatigue at the box office — it’s the lowest-grossing Paranormal Activity movie ($78.9 million worldwide).
The currently untitled movie is in active development, and plot details are obviously being kept a secret. We don’t even know if the seventh PA movie is a direct sequel to the last installment or a reboot or rebootquel or sidequel. (So many options!)
What we do know is that horror is kind of a big deal right now, thanks to Blumhouse’s work in the space — Halloween, Get Out, Sinister, Us, to name a few. And the original Paranormal Activity helped serve as a launch pad of sorts for the current horror resurgence. Ironically, Blum was a producer on the first film but was forced out of the series and kicked off the lot in 2007. (The first movie was completed in 2007, it wasn’t released by Paramount until September 2009). In fact, Blum didn’t even receive a call from the then-leadership at the studio to tell him his deal was done.
“One of the worst moments was getting thrown off the lot at Paramount after I did Paranormal Activity. It was 2007 and Paramount was at a tricky time and wanted all the credit for the movie, and they didn’t want anyone who had anything to do with it anywhere near Paramount,” Blum revealed to The Hollywood Reporter in a lengthy 2018 interview. He continued:
“The Paranormal Activity experience was as bad as it was good […] I had a three-year deal at Paramount, I made quite good money from that. And then after Paranormal Activity came out, [the studio] never said anything. My deal was up June 1, 2007. No one would return my calls. And on May 1, I called a mover. The message was clear. The result of producing the biggest, most profitable movie of all time was: I was thrown off the lot at Paramount and I had nowhere to f***ing go.”
Now, Blum has a place to go — back to where it all began.
The seventh entry in the series, which has grossed almost $900M worldwide at the box office, has yet to be given a release date. But given the quick turnaround on these movies, audiences could be scared as early as 2020.